About Loona Hoodies

Our Hoodies collection pulls designs from across Loona’s whole run rather than sticking to a single release. Loona is the twelve-member girl group of Heejin, Hyunjin, Haseul, Yeojin, Vivi, Kim Lip, Jinsoul, Choerry, Yves, Chuu, Go Won, and Olivia Hye, introduced one member at a time through a long pre-debut project and officially debuting in August 2018 with the EP “[+ +]” and its title track “Hi High.” Fan favorites like “Butterfly,” “So What,” and “Star” followed, along with the sub-units Loona 1/3, Odd Eye Circle, and Yyxy, and since 2023 the members have carried the story forward through Artms, Loossemble, and solo releases. Artms is on the road right now with its “Hyper-Ego” world tour, which heads to Europe in November, and this collection grows with every new chapter the members write.

Every hoodie is built around the group’s own artwork, from the group symbol poster, the “Butterfly” and “So What” moon graphics, and the Yyxy photo panel to member doodles, photo-booth collages, concept photos, and the group’s heart, star, planet-heart, retro, and ransom-note logos, put on soft, durable materials built for everyday wear — whether you’re going out or just repping Loona at home.

Fit and ordering

Hoodies run small, so we recommend ordering one size up for an everyday fit, or two sizes up for an oversized look. Check the size chart on each product page before ordering.

Orders over $49 ship worldwide for free, with tracking included. If you have a question about sizing, a design, or an order already placed, write to contact@theloonastore.com and we will get back to you.